If you are a small business and love Google like we do, then you are in for a treat. Google is using Google for Entrepreneurs Week to shed like on their new online business resource.
The week actually ends up being two, with live Google hosted events around the globe designed to get people excited, and get businesses going online.
This is a very good move by Google, because the last 6 months have been dark times for the company’s image. Their has been a veil of secrecy around the company and their attack on their own search engine leaving most well meaning webmasters in the dark while trying to eliminating spam, and bolstering search query results.
So it is nice to see an initiative from Google showing they care about their business users and believe product education is at the heart of it. It may be self serving for “Googs”, but having its users use their resources to create their online businesses will help both Google, and the business maintain their integrity.
So I like it. Google clearly lays out their motivations on the official google blog and explains the purposes of their events. Each and every one of them will contain valuable information for anyone looking to do business online, especially with an entrepreneurial start up. There is much needed focus on third world nations, women business and minorities which is terrific stuff, but I see little for businesses looking to get a deeper relationship with Google as they get over the start up phase, but maybe I’ll be pleasantly surprised with some announcement down the road on that subject so I’ll hold my criticism for now.
But one logical omission has me baffled. Many of these events will lead newbies and young business to the cusp of turning the key but their is no focus on finance. Perhaps how to get a business loan for your start up will be covered in the related presentations, but as I read their descriptions I’m not finding many useful resources.
Whether you are going to work online, or use online resources to grow your brick and mortar business, you are going to need proper funding. Remember 80% of new businesses fail in the first year due to undercapitalization. So hopefully this will be covered in the program where applicable.
The good news is that Businessloan.org, powered by Seed Capital able to find business loans for anyone with good personal credit. You may think you need business credit to get started but this is not always true. So if you believe you may be under funded, please let us qualify you for free and help you make the right financial decisions for your online business.