Google for Entrepreneurs

Google

source:Mashable

If you are a small business and love Google like we do, then you are in for a treat. Google is using Google for Entrepreneurs Week to shed like on their new online business resource.

The week actually ends up being two, with live Google hosted events around the globe designed to get people excited, and get businesses going online.

This is a very good move by Google, because the last 6 months have been dark times for the company’s image. Their has been a veil of secrecy around the company and their attack on their own search engine leaving most well meaning webmasters in the dark while trying to eliminating spam, and bolstering search query results.

So it is nice to see an initiative from Google showing they care about their business users and believe product education is at the heart of it. It may be self serving for “Googs”, but having its users use their resources to create their online businesses will help both Google, and the business maintain their integrity.

So I like it. Google clearly lays out their motivations on the official google blog and explains the purposes of their events. Each and every one of them will contain valuable information for anyone looking to do business online, especially with an entrepreneurial start up. There is much needed focus on third world nations, women business and minorities which is terrific stuff, but I see little for businesses looking to get a deeper relationship with Google as they get over the start up phase, but maybe I’ll be pleasantly surprised with some announcement down the road on that subject so I’ll hold my criticism for now.

But one logical omission has me baffled. Many of these events will lead newbies and young business to the cusp of turning the key but their is no focus on finance. Perhaps how to get a business loan for your start up will be covered in the related presentations, but as I read their descriptions I’m not finding many useful resources.

Whether you are going to work online, or use online resources to grow your brick and mortar business, you are going to need proper funding. Remember 80% of new businesses fail in the first year due to undercapitalization. So hopefully this will be covered in the program where applicable.

The good news is that Businessloan.org, powered by Seed Capital able to find business loans for anyone with good personal credit. You may think you need business credit to get started but this is not always true. So if you believe you may be under funded, please let us qualify you for free and help you make the right financial decisions for your online business.

Cheaters Always Win!

The other day I was discussing business finance and start up capital with someone in the office who asked me an interesting question. The conversation started with a confession that he skipped college and decided to get his degree in workforce by working for other people and learning everything he could from them. So he asked what was the most important thing I learned in College?

It may have surprised him that I didn’t even have to think about it and I answered “Cheaters always win!”. I may have learned some other things on my 4 year vacation but to me, that was the most valuable. Everyone that I know who later went on to phenomenal business success was in some way, shape or form was a cheater in college.

The lesson here is not to cheat, but it is about  the essence of a cheater. It takes a certain character, or lack thereof, to try and put one over on the system and while these people seemed like morons at the time, they learned valuable life lessons that those of us who dared only to follow the rules, missed out on.

Although cheating on a college campus takes many imaginative forms, ene example in particular really stuck in my mind. I had a roommate my freshman year that I who reminded me of a used car salesman in high top sneakers. He was a nice enough guy, but I didn’t trust him as far as I could throw him. He slept all day and never went to class. I had him pegged as a spoiled rich kid instead of an aggressive risk taker and wondered how he’d even gotten into college.

When the first semester was over, I remember him relishing in the joy of his 0.0 grade point average. Yes, I said it, he had the lowest GPA you could possible get, and he was thrilled. I asked him how he planned to stay in school and he boastfully answered that he was only in college to make money and not to learn anything. Then he told his devilish plan.

It turns out that this guy was accepted into our University without any plans to actually attend. But, since he qualified for student loans and grant money he accepted them all and packed his bags. This was 1986 and I don’t know how it works now, but then, you were sent checks and paid the school yourself. If you didn’t pay, it took a long time to figure it out.

So my roommate made the first few payments as they were due and signed up for classes. The remainder of the money went for a downpayment on a small beat up house close to campus that housed students on a rental basis. His 0.0 GPA earned him academic probation for the following semester but kept him in school. He took the money for the second semester money outright and sunk into the house, finagled a low leverage loan and even fixed the place up.

By the time anyone was the wiser, he had already sold the house for an amazing profit with enough left over to invest in house number two. Without saying where we had gone to school I can say that it was an expensive private school so the loan money certainly penciled out and if you were smart enough to use it as seed capital instead of tuition, you could theoretically win big. Today, this person is one of the wealthiest property owners I know.

The moral of this story is not to skip college and cheat your way through life, it is to point out the that to succeed in business you have to have a certain combination of vision and guts. You have to have a dream and go for it instead of playing it safe all the time. You have to be willing to fail in order to succeed and for whatever reason I admire the sheer stupidity of this idiot.

The lesson I learned from him was to borrow money for business and not to expose yourself personally in case you fail. At the time student loan money was about the cheapest money you could buy.  This is one of the reasons that I avoid the SBA and opt for unsecured business loans which give me the freedom to operate with the entrepreneurial spirit which allows small business owners to succeed.

My challenge to you is to seek out other opportunities for funding besides the big banks. Most people just assume they won’t qualify for a business loan and never even ask. So Ask Us!

Do You Really Want To Be Your Own Boss?

We all seem to have reasons for wanting start our own businesses but one of the ones I hear most is just about firing your boss. Getting out of the rat race seems to be the most popular of them all, but few people tell me which race they actually want to enter.

The best advice is to always follow your dreams but what if you mostly have nightmares? Or what if you are like most americans who can’t sleep at all and take ambien resulting in no dreams to hold onto?  I’m not trying to be facetious in any way but my point is this.

What do you want to do and Why do you want to do it?

We have people come into Seed Capital all the time seeking our professional advice about getting a business loan and we can usually have no problem getting them money.  We do it with low rates and easy term so they are immediately faced with our question, what do you want to do with the loans?

Our unsecured business loans have no limits or restrictions on how a borrower can choose to use their funds.  They may pay down debt, save cash on hand, expand or hire.  Our loans put you in charge and leave the bank out of it.  This comes as a complete surprise to a lot of borrowers.

All of the sudden being faced with the money they thought they couldn’t get leaves without a barrier to entry. Now they must come to terms with why they wanted be an entrepreneur in the first place .  So I ask them this.

Do you have what it takes to leave your job and become an immediate success at something else?  Or are you planning a side business for a few years so you can gain market share in a new niche?  Their personality type will help tem determine their best plan for them .

If you believe in your gut feeling then listen to it.  If you know you just want to stop working for someone else, then take it slow, plan wisely and get as much advice as you can.

The bad news, believe it or not is that these opportunities come a long a lot because the money is readily available to start today. You may hear that banks aren’t lending, the economy is weak,  the sky is falling and the pigs are flying.  But the truth is that you don’t need banks.  There are plenty of small business lenders out there and, Seed Capital, can guide you through the free processes of getting a business loan.

 

Include Merchant Services in Your Small Business Financial Plan

Cost Of Merchant ServicesEven before thinking about a business loan, starting up a small business should begin with a good business plan. Your plan builds the framework that helps you strategize and formulate a process that will help you realize your end goals.

If you are unfamiliar with business plans, they may seem to be a daunting task to create – but it can be quite simple. A good place to start is with a business plan template which can be found online.

A simple search on the subject will provide you with invaluable information and clever ways to create a business plan using what seems to be an endless supply of free templates.

Some are better than others but depending on the type of small business you plan to start, something catering to your industry will be available.   If you are absolute beginner in business planning, here is a list of characteristics you need from your template.

 

The good  templates will pose a  number of  significant business questions for you to answer in order to get a clear picture of the unique startup issues you will likely face, such as:

  •  Business concept
  • Personal resources and objectives
  • Product/service
  • Market description
  • Sales and marketing
  • Organizing and running your business
  • Business development
  • Budgets
  • Financing

Notice that getting a business loan is mentioned last one the things to consider.  And included in your loan proposal should be the budgeted cost associated with running your merchant services. Accepting credit cards offers great opportunities to grow your business.

An experienced and reputable merchant account provider can discuss your many options for credit card processing. Credit card processing equipment costs depend on your requirements. Retail POS processing for card-present credit transactions use countertop POS terminals and magnetic cardreaders —or a telephone or Internet connection to the processor plus receipt printer for retail point of sale transactions.

Charges for swipe machines are lower than online manually keyed in transactions that are time consuming and prone to human error. Unlike mail order/phone orders where there is no card present, the physical presence of the card makes the transaction easier to verify and reduces the risk of fraud. You can also use a swipe machine that is integrated into a POS system, eliminating the need to purchase or lease a credit card terminal.

Online merchant accounts provide methods of accepting credit cards via a virtual terminal and payment gateway or through an e-commerce website. Wireless merchant accounts utilize a wireless portable terminal. Mobile merchants can accept credit card payments using an app-enabled smartphone.

Merchant service fees are often charged for each transaction and are dependent upon many factors including: the risk level of your business, if you have previously had a merchant account to accept credit cards, your transaction volume and your means of processing credit card payments.

Your fees and rates may be negotiable with your merchant services provider. Fees to discuss should include: assessment fees, equipment fees, maintenance fees, supply fees, swap fees and early termination fees. It is up to you to read the terms of your merchant account agreement and understand what you will be responsible to pay.

You and your merchant account provider can come to an agreement for a customized payment processing solution to fit your individual requirements and your budget. It is an important part of your finances and one you’ll want to prepare for when you apply for your small business loan.

How To Get A Business Loan

We have all heard the current economy has made it very hard to get a business loan. Further, getting a business loan without a proven business track record is supposed to be hard. But is it really?

There are plenty of lenders out there with funds for business loans and the good ones will help you learn how to get them. It is always strange to me that lenders are shocked when their borrowers are not familiar with the process. So hear is what you need to remember before you apply. Please keep in mind the 5 C’s Of Credit.

  • Character – How you have handled credit in the past.
  • Collateral – Security you can provide for the lender for repayment of the loan.
  • Capital – The money you have personally invested in the business.
  • Conditions – Describe the intended purpose of the loan and how your niche fairs in the market.
  • Capacity – The ability to pay back the business loan.

Capacity is the most important decision for a lender who is interested in making a loan. They must decide if you have enough cash flow to make the payments. Then they must consider the length of time it will take to pay it back and if they think you can really do it.

This is all part of a banks risk assessment for the loan. But keep in mind that in order to stay in business, banks and lenders need to make loans. They want to approve you based on the above. So never be afraid to ask for a business loan.

When you go in to apply make sure you bring three things with you to.

  • Tax Returns from the last 2 years
  • Personal Financial Statement
  • Your Business Plan

Next, be prepared to answer a few very basic questions about your intent.

  • How much money do you need?
  • How long will you need it?
  • What are you going to do with it?
  • How are you going to pay it back?
  • And, What will do if you don’t get the business loan?

If you have a good understanding of everything mentioned above, you will be ready to discuss getting a business loan from your bank or business lender. But what if you don’t?

What If I Don’t Qualify For A Business Loan?

What if you learned about the 5 C’s of Credit and don’t have a business plan? What if you don’t know exactly how much money you need or market data about your niche? How then, do you get a business loan?

How To Get A Business Loan

You’ve Been Approved!

The answer is to ask for one. Just ask for it from the right people. There are more loan programs out there than you could ever count. There are several programs for first time borrowers with no business track record or plan. Many are used to establish your business credit for the first time.

For those with no business track record or are first time borrowers, unsecured business loans are an attractive option. They are easy to get and can be based on your personal credit history and require no collateral for the bank.

A lot of business owners don’t even realize that loan programs like this exist but sometimes they are much more attractive than traditional SBA loans. There are few, if any, restrictions on how the money is used and the loan can even be used to pay down existing debt.

Today’s economic conditions require creative financing and getting an unsecured business loan may be the perfect answer for people looking for a business loan to keep their doors open or expand for the future. Fill out the form on the right to get qualified absolutely free!

Business Loan Or Business Cash Advance?

Business Loan Or Cash Advance?Since we have touched on Merchant Cash Advances people have asked us if they are the same as a business loan. They are really are not but the confusions sets in when a merchant cash advance is called an alternative business loan.

Technically a merchant cash advance is a business loan because you are borrowing money for your business but traditionally most people think of a loan is going to a bank and getting an SBA loan. Creative ways to finance businesses have always been around but saying that they are equivalent to a business loan is simply not true. It does not mean they are necessarily bad but they are definitely different than what we commonly believe a business loan to be.

Some would argue that a business cash advance is actually better for those with questionable credit because the terms focus more on what may happen in the future than what has happened in the past. Considering today’s economic climate, there are lots of business borrowers out there with less than perfect credit and this may be what makes this type of loan seem appealing.

Although we do not endorse any type of business cash advance, proponents of these programs definitely make them sound terrific. They are touted as a solution for start ups without any credit history and require no collateral. They point out how quickly their approval process is and that there are no personal guarantees required to get funding. Further, there are never any hidden fees because you know exactly what you will pay back before you get your money.

It really does sound great, but the same could be true for many other business loan alternatives so don’t let the sales pitches fool you.

What Will I Pay For This Alternative Business Loan

We are glad you asked because we don’t really know. This is where it gets confusing. Even as stated above, there is no requirement for business age order to get a cash advance but your time in business will reflect in your fee. Also, most of these types of loans are based on credit card sales. So first things first, you need to accept credit cards as a form of payment to qualify for a business cash advance.

If you do not take credit card payments there may be hope because even this creative financing can get creative, but typically accepting credit cards is part of the program. The actual fees and required payback period are generally dependent on your sales volume over the previous 6 months. This program is considered high risk for the lender and that risk is reflected in the fee.

Here’s how this Business Loan really works

You often here about the flexible terms that coincide with a business cash advance and while this is true, again it does not mean it is necessarily good. Your payment is based on your gross sales. If your sales go down then you pay less at that moment and if they go up you pay more until your loan is paid off. Let’s make this simple.

Business Cash Advance Amount: This is the amount you receive as your business loan and is usually based on your sales for the 6 months prior to application. We see loans granted between 80% and 125% of the average monthly sales.

The Fees: The fees are called factors in the industry and they are quite high due to the risk. We see them average between 20% and 45% of the total cash advance amount but have seen them higher for businesses that are more risky for a lender.

Retrieval Rate: This is the amount a lender takes out of your daily credit card sales in order to pay back the loan. The retrieval rate will be less than your Factor Rate so there is enough money on hand to keep the business going but it is usually between 15% and 25%.

Let’s Do the Math. If your “business loan” is for $50,000 with a rate of 35% (fee) and a daily retrieval of 25%, then you owe the lender $17,500 in interest and this will be paid back daily as part of your sales. The higher your sales, the quicker it will be paid back but your fee is still the same.

The good part is that a business owner will not have a high interest rate business loan hanging over their heads because it will be paid back shortly. If the business fails, then the lender takes the hit. But, it is a good bet that the lender has received most of their investment back should this ever happen.

It is true that the business cash advance is quick and easy but should never be confused with a traditional business loan. It is what it is and it is nothing more than a cash advance which should be treated with the same apprehension as they are on the consumer side.

Unsecured Business Loan Alternative?

Merchant Cash Advance Or Business Loan

Unsecured Business LoanFor those who have been turned down for a business loan in the past, they often feel that chances of them having their own businesses are over. That is simply not true, but if you have been keeping track of the business lenders over the last year or so, you would think your only unsecured business loan alternative is a merchant cash advance.

It is certainly an alternative but not always a good one to manage a sustainable business. Many companies swoop in offering a Merchant Cash Advance when a traditional bank says “no” to a business loan and they make it seem like a miracle. A merchant cash advance company makes it easy to apply and can give you an approval within 24 hours in many cases. So let’s take a closer look at this type of business loan.

For the purpose of defining a merchant cash advance, let’s say that it a creative way for a business to get capital based on sales. You basically get a predetermined loan and pay it back when you receive money on your sales. If you sell less than you plan, then you pay back less. If your sales are up, you will pay more and pay the loan off quicker. It sounds great doesn’t it? On the surface yes.

You will see many lenders say that a Merchant Cash Advance is the best way to have access to capital on an ongoing basis to run your business more effectively than other borrowing sources. But as with most instruments, the marketing is flashy and clever leaving a prudent small business owner to dig deep for all the facts. But let’s be fair, there are certainly some niches where a business loan in this form has a very strong appeal.

But let’s be as clear as we can about the difference between a traditional business loan and a merchant cash advance which is touted as the alternative.

A Merchant Cash Advance Is Different Than A Business Loan

From the perspective of a Merchant Cash Advance lender their product has many benefits. A traditional business loan comes with a lot of restrictions before any funding can take place. There has to be good business credit, a solid business plan and at least some sort of track record to justify the granting of a business loan. And this really is true because a because a business cash advance lender focuses on what may happen in the future as opposed to what has happened in the past.

A traditional business loan may require:

  • 2 years of financials that show a good repayment record
  • Certain types of collateral IS required
  • A stringent drawn out application process

A merchant cash advance company has an answer for all of that. Namely that there is no need for years of financial paperwork, no collateral needed because the business loan will be based on future sales and a very quick approval process. In the end the Cash Advance lender will tell you they won’t turn you down and the chances of unlimited loans from them are very high.

This all may be true but at what cost. A merchant cash advance is very expensive compared to a traditional business loan because they assume a very high risk. This is fair but most businesses should look to a high cost loan as a sustainable business model. There are unsecured business loan alternatives out there and they are just as easy to get.

For example, Seed Capital offers a quick turn around program with a minimum guarantee of $50,000 in working capital all while establishing future business credit. There are no strict requirements as with a traditional business loan and the turnaround time for the application processes is quick. And did I mention the application is free?

So do not get too hypnotized by the clever marketing strategies of the merchant cash advance lenders when you are hunting for a business loan.

Getting A Business Loan Changed Greatly In 2011

Where To Get A Business Loan In 2012

Business Loan 2012

 

Credit Union Business Loan
CDFI Business Loan
Micro Lender Business Loan
Merchant Cash Advance

This year shed light on several ways to get a business loan.  Some were good, but as the industry changes, so much remains the same. When big banks said no to a business loan, others stepped up to fill the void.

Credit Union Business Loan

First and foremost, a credit union is different than a traditional bank because it is owned by its members and technically not for profit. They tend to focus on customer deposits for revenues and attempt to originate competitive mortgages for their members. Membership to a credit union usually comes at a minimal cost and used to be industry specific. But things have changed and just about anyone can apply for membership. A credit union does have the ability to give out a business loan to its members but they amount of assets they can earmark for business loans is currently capped at 12.5%. There is a major push to raise this cap and allow credit unions to increase their place in the credit markets.

CDFI Business Loan

A little different, but also focused on extended local credit, are Community Development Financial Institutions, or CDFIs. They have been around for nearly 100 years but did not gain significant momentum until the creation of the Regulatory Improvement Act of 1994 when the Treasury got involved in funding CDFI initiatives and programs. Because of this Community Development Financial Institutions have access to SBA guaranteed business loans which expose lenders to less exposure than non-guaranteed funds. The CDFIs originated because these very lenders largely ignored communities in need who were plagued by poverty or lack of foreseeable profitability for a financial institution. Since the credit crunch of 2008, CDFIs have been a very viable alternative for those looking for a business loan.

Micro Lender Business Loan

In much the same spirit of credit crunch lending, Micro Lenders gained enormous popularity because of the ability to get very small loans without much credit history, if any at all. Initially most of the micro business loans were granted by private lenders in economic empowerment zones. An empowerment zone is an actual area which is designated for social, economic, physical and spiritual development. Before the establishment of such zones, these areas were again those neglected by traditional financial institutions who saw no upside to making a business loan based on the geographical location of the entity. But once capital was flowing into the area due to legislation, micro lenders began to look at a local business loan as an opportunity. A typical micro loan is around $1000 or less, but there are programs for up to $50,000 which can still be considered a micro business loan.

Merchant Cash Advance

The last alternative funding source making news this year were Accounts Receivable Lenders, now commonly referred to as Merchant Cash Advances, saw dramatic increases in applications since the credit crunch. The merchant cash advance has evolved slightly over the years and is a business loan based on future credit card sales. Business owners pay back their predetermined loan when they receive payment from their credit card sales. The upside that if sales do not meet expectations, then the merchant pays based on the lower sales. The rates are high but for merchants with the need for quick cash to keep their businesses running while waiting on money from sales to trickle in, this is an attractive option.

Of all the business loan options above, Credit Unions seem to be the most favorable for the borrower. However, as with most favorable programs these business loans are for very attractive borrowers only. If you do not have a high PAYDEX you will not be approved. The other options do serve their purpose but accept for very specific businesses merchant cash advances are too expensive to be worthwhile and micro loans simple do not provide enough money to be safely capitalized for long term success.

So as evolution of alternative lenders over the past year shows there in new interest by borrowers to get a business loan which if nothing else shows that the capital markets are on the upswing. But, even the most prudent business borrower need to be comfortable with all the elements of such programs before agreeing to sign on the dotted line.

Business Loans Oregon

Is It A Good Time To Get A Business Loan In Oregon?

business loans oregonNext in are coverage of State’s business loans program is Oregon.  Oregon will start accepting business loans applications later this week due to their acceptance of over $16 million in federal funds.  Oregon already has a strong business loan program and these latest funds elevate state caps to at least $165 million to help bolster the local economy.

Just as with other states, lenders are seeking Federal assistance to strengthen their positions as they try and get capital into the hands of those who need it most, small business owners.  It is a kind way of saying that lenders are trying to reduce their risk exposure in difficult times, especially since they are under far greater scrutiny than in times past.

The buzz word in Oregon is jobs creation, so this program is getting a lot of public support.  But, does the public really expect to be able to get a favorable business loan?  Let’s hope not.  First, as with any State program, applicants should be solid risks.  The days of bailouts are over and anyone with less than stellar business credit or lack of a solid business plan, need not apply.

As harsh as this may sound it needs to be stated that federally backed business loans are not for everybody.  In fact the average business borrower is not even close to being a candidate because of the tough choices they have made in order to keep their doors open.  As much as they should be applauded for biting the bullet and shouldering the burden during dismal economic time, they will actually be punished.

Help is not on the way through the Oregon business loans program or any other.  While it is true that these state programs that we so much about on the news have provided millions of dollars in favorable business loans to countless businesses over the years, they are not geared toward the average borrowers.  What is good about them is they relay a positive message about the lending climate and subconsciously encourage those thinking about borrowing, to actually begin to investigate the process.

So How Do You Get A Business Loan?

Fortunately, getting a business loan is as easy as it has been all along.  Even in a down economy, lenders are willing to lend, as long as you know how to ask.  For the average business borrower with good personal credit, a business loan with favorable terms and even deferred interest payments are easy to secure.  Seed Capital can guarantee a minimum of $50,000 in unsecured credit lines based on filling out the form to the right.

You do not have to worry if you have no established business credit or payment history because the Seed Capital program is designed to leverage personal credit into a strong PAYDEX score which will bring even more borrowing opportunities in the future.  So if you are looking for a business loan in Oregon or anywhere else in the United States you just may be in luck.

Get A Business Loan In 2012

Business LoanIt is never too early to plan for your business loan in 2012.  Contrary to popular belief, securing a business loan has never been easier than it is right now and here is why.  People believe the only place to get them is through a bank, and the only ones available are regulated by SBA guidelines.  This is simply not true.  If you have good personal credit, there are programs out there to deliver the capital you need.

It has been proven that nearly 80% of all new businesses fail due to undercapitalization so understanding how to get a business loan, and what type of options are available, is crucial for your future success.  For example, did you know that you can get business lines of credit which do not appear on the credit file of the business owner?  It only takes about two weeks to get an unsecured line up to $150,000 with terms as low as 0%. Most business owners have no idea something like this even exists.

But first, it is important to understand the differences between business and personal credit.  Getting loans based on personal credit uses a person’s FICO score.  A score over 720 is considered good and helps people get credit with favorable terms.  But taking a loan for let’s say, a car, and can hurt your ability to borrow because loans are available for the value of the car and therefore you are using more than 30% of your available loan which can make securing further credit more difficult.

How To Get A Business Loan

In business, underwriters look at the PAYDEX score.  Someone with a perfect repayment history can receive an 80 PAYDEX score and unlike personal credit, using your business loan will not hurt your PAYDEX score.  When trying establish business credit it is important to develop two types of credit.  Cash Credit and Supply Credit.

Cash credit includes bank loans, credit lines and credit cards.  Supply Credit includes vendor accounts like gas cards, shipping suppliers and office suppliers.  With proper business evaluation business owners can strategically apply for credit in both of these categories.  With several applications, business loans totaling up to $150,000 is easily achievable.  Once credit is obtained you can then begin working to establish that all important PAYDEX score by making sure your payment history becomes flawless.  This will begin to take shape about 4 months after the first business loan.

Keep in mind that a PAYDEX score of 80 is what will serve to create more, and better, borrowing options for a business in the future.  But in the beginning, it is important to learn to utilize the initial credit lines that were opened in order to insure maximum profitability for your business.  Managing your initial lines well will help strengthen the relationships between a business and the lender and help increase the amount of credit being offered that very lender.

It is not difficult to get involved in such a program, especially with Seed Capital.  There are no business age or income restrictions.  This means that established companies or start ups can benefit from such strategies.  The only requirement to get started is that there must be a principal of the company with at least a 720 FICO score and relatively low usage of available credit.

So no matter what the state of economy may appear to be, and what you have read about the credit markets, getting a business loan is just as easy in 2012 as it has been during the best of times.